Get to know main performance indicators to help detect opportunities

MARES LAUNCH is a methodology designed to monitor the success of launch, innovations or re-launch of a Brand or product.

· Information gathered on those who are close to the brand, those who are far apart and even those who might reject it

· We recommend 2 waves after launch: first one within 3 to 6 months and the second after a period of no more than 12 months

· Evaluates how every element in the marketing mix is performing to determine possible optimizations to occur